Functions
Endless customization at your fingertips with just a few lines of Javascript
Build custom integrations, enrich and transform data, and mask sensitive information with a simple webhook on Twilio Segment’s open, extensible platform.
Join the 25,000+ companies using the Segment platform
Unlock custom sources and destinations
Integrate each and every API
Collect and transform any stream of first-party customer data from webhooks into Segment events.
Transform and map events collected by Segment to new destinations and internal services.
Extend Segment with custom capabilities
Enrich, transform, and mask data with code
Insert code to enrich data with context from profiles and third-party sources, filter events to ensure data quality, and even mask sensitive data to support compliance.
Quick and easy customization
Customizing your Segment implementation requires just a few lines of JavaScript, freeing up engineering time for productive tasks that drive business value and less time spent wrestling with data pipeline workarounds.
Developer-friendly
Functions is built by developers, for developers. With testing, version control, and code reusability features, you can collaborate and experiment freely.
Enterprise-grade scalability
Not only do the biggest companies in the world trust Segment to process over a million API calls per second, but Functions also supports batching to help you stay within rate limits imposed by downstream providers.
Sample code to get you started
Try out these pre-built Functions templates on a free workspace today!
Getting started is easy
Start connecting your data with Segment.